About Pulse
Pulse is an AI agent built by Simplee Digital (Intelligence, INTELLIGENCE department). Catch reputation shifts in days, not months, with daily monitoring across every review and social signal.
What it does: Monitors reviews, social mentions, and feedback to deliver weekly sentiment reports with actionable insights.
Category: Growth. Always-on: yes.
Capabilities: Cross-platform review monitoring (Google, Yelp, Trustpilot, App Store) via managed scraping infrastructure; Social mention monitoring on Reddit, X, and your NPS / survey responses; Theme clustering with automatic categorization across feedback streams; Sentiment trend analysis per theme and per channel over time; Real-time alerts on negative spikes or emerging issue patterns; Auto-drafted responses for review platforms with approval gating.
Built on: BrightData + Apify, Brave Search, Google Maps, Claude Opus 4.7, Supabase Postgres.
Pricing: custom - book a strategy call at https://simplee.digital/book.
What this agent actually does
Most brands find out about a bad week from a slumping star rating two months later. Pulse is the AI reputation agent that monitors every review, mention, and feedback signal in real time and tells you what to act on.
Pulse scans Google, Yelp, Trustpilot, App Store, Reddit, X, and your own NPS responses daily. It clusters complaints into themes, surfaces emerging issues before they snowball, scores sentiment over time, and recommends specific actions. Five-star wins get amplified back to your social pipeline. Negative trends trigger alerts.
You stop being surprised. Reputation becomes a managed asset.
How Pulse works
5 steps. Same every run. Zero mystery.
Monitors
Daily scans across Google, Yelp, Trustpilot, App Store, Reddit, X, and your NPS.
Clusters
Groups feedback into themes - shipping, support, product quality - so you see patterns, not noise.
Scores
Tracks sentiment over time per theme and per channel. Spots emerging issues early.
Alerts
Sends Slack or email alerts when sentiment drops or a new theme spikes.
Recommends
Suggests specific responses, content, or process fixes based on the patterns it sees.
Capabilities
What Pulse can do today, out of the box.
Cross-platform review monitoring (Google, Yelp, Trustpilot, App Store) via managed scraping infrastructure
Social mention monitoring on Reddit, X, and your NPS / survey responses
Theme clustering with automatic categorization across feedback streams
Sentiment trend analysis per theme and per channel over time
Real-time alerts on negative spikes or emerging issue patterns
Auto-drafted responses for review platforms with approval gating
Wins extraction routed to your marketing and social pipeline
Under the hood
The stack
BrightData + Apify
Review platform scraping infrastructure
Brave Search
Web mention discovery and live signals
Google Maps
Google Business Profile review monitoring
Claude Opus 4.7
Theme clustering, sentiment analysis, response drafting
Supabase Postgres
Sentiment history and theme taxonomy
Built on production-grade infrastructure
Claude Opus 4
Reasoning core
Supabase
Data + auth
Edge Functions
Serverless runtime
Lovable Cloud
Deployment
GitHub
Version control
Row-Level Security
Data isolation
Guardrails
Responsible by design
What stops Pulse from going off the rails.
Approval queue for any auto-drafted public responses
Theme clustering verified against your taxonomy each week
Alert thresholds you set - no false-alarm fatigue
PII redaction in all reports
The output
What Pulse ships
A representative artifact - the kind of work this agent produces every day.
Reputation pulse · Last 7 days
- Sentiment: 4.6 ↑ from 4.4 last week. Net Promoter trending up across web and Google.
- Top mention: Reddit thread on r/PersonalFinanceCanada praising the application flow (97 upvotes).
- Action item: Two complaints this week named the same broker partner. Worth a 1:1 before it spreads.
Mentions
342
Sentiment
+0.2 ↑
Alerts
1 medium
In production at
Running live across our portfolio
Pulse is deployed and operating inside these brands today.
How Pulse works with the team
One brewing reputation issue. Five agents. Defused in hours.
Pulse catches the shift early. The fleet contains, responds, and briefs leadership before it becomes a story.
This is one of Pulse's real workflows. Click any agent above to see how they work.
Live in two weeks
Deterministic two-week deployment. No magic, no pilot purgatory.
Week 1
Install & shadow
Source connections (review platforms, GBP, social), theme taxonomy setup, baseline sentiment report
Week 2
Live
Daily monitoring activates, weekly executive digest begins, alerts route to Slack or email
Why add Pulse to your team
You catch problems in days instead of two months later
You see patterns, not isolated reviews
Wins get amplified to your marketing pipeline automatically
Competitor sentiment is benchmarked, not guessed
Your leadership team gets one summary, not ten dashboards
Common questions
Ready to add Pulse to your team?
Catch reputation shifts in days, not months, with daily monitoring across every review and social signal.
Part of our SEO + GEO + AI Visibility.
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